DALE EDSEL ALEXANDER - MUSEUM COMMUNITY ARTIST

Dale Edsel Alexander Artist and Professional Actor

Dale Alexander became interested in calligraphy in art during his military service in Korea. This and other handsome works by this important California artist can be seen in the lobby office of Dr. Roberta Fervency DDS in Encino, California.
A life-long San Fernando Valley resident, Dale Alexander is a member of our Museum Community.

GREAT MUSEUMS ARE ABOUT TEACHING, WITHOUT PREACHING.

In case of a natural or human-made disaster, how many ways are there in/out of the San Fernando Valley?
Campo de Cahuenga once guarded access to Los Angeles via El Camino Real. It was situated there (now, across now from the entrance to Universal Studios and the Cahuenga Pass) because the Spanish and Mexican residents of the Valley knew that there were limited ways of getting through our hill-surrounded location.
Teaching residents of the San Fernando Valley about issues vital to our survival, in an informal manner, is an important part of your Museum's mission. Out first mobile exhibition was entitled, "Our Thirsty Valley". It's still on display at the historical museum of Valley College. The exhibit examined the role water has played in Valley history and will continue to play in the future.
In the coming years, your Museum will teach about fire safety, conservation, water and other matters of vital importance.
JOIN THE MUSUEM COMMUNITY - FOR TODAY AND TOMORROW.

"The San Fernando Valley deserves a great Museum of history and culture."

ADRYAN RUSS TELLS MUSEUM COMMUNITY ABOUT A NEW SHOW IN TOWN

"Thanks for the notice about the shows. I've seen THE MARVELOUS WONDERETTES. It's a winner!
Hope you'll come to the Musical Theatre Guild presentation of THE MYSTERY OF EDWIN DROOD on Monday, September 17, 7:30 pm at The Alex Theatre in Glendale. We're valley too!"
Adryan Russ is a composer and writer. She lives and works in Glendale.
Break a leg folks!

THESE TWO BLOCK-BUSTER SHOWS ARE NOT TO BE MISSED!

The Historic El Portal Theatre in North Hollywood
Frieze - Bringing in the Valley's Harvest - Lobby of El Portal

In a Valley filled with residents who make their living in the entertainment industry, it should come as no surprise that this vibrant collection of Los Angeles suburbs should be the home to one of America's largest collections of live theatres. The largest group of these performance houses in the exciting NoHo Arts District, centered near Lankershim Boulevard and Magnolia Street.
There has never been a better time to celebrate Valley theatre. Two terrific shows are winding down sold out performances in our city. Both are simply great!
The first "must see" show is a brilliant musical entitled CESAR AND RUBEN, being held over at the NoHo Arts Center. My wife and I attend theater on a regular basis at all levels, and this wonderful production about Cesar Chavez and the LA Times journalist Ruben Salazar is very simply A Splendid Experience. Playwright and actor Ed Begley Jr. deserves some sort of medal for this terrific show!

NoHo Arts Center
11136 Magnolia Blvd.
North Hollywood, CA 91601
818-508-7101
www.thenohoartscenter.com

By now, you should have heard the buzz about the "awesome" Valley production called THE MARVELOUS WONDERETTES. It's a joyous, fast paced romp of the music of the '50s and '60s. The Wonderettes are just now winding down over a year of sold out performances at the historic El Portal Theatre in the heart of the NoHo Arts District. Don't miss this great show.

El Portal Theatre
5269 Lankershim Boulevard
North Hollywood
info@marvelouswonderettes.com
(818) 508.6621

WHY BUDWEISER BUILT ITS SAN FERNANDO VALLEY PLANT?

"The Western Home of Budweiser - Los Angeles, California"
Postcard distributed by Anheiser Busch at the opening of its massive new brewery in 1953
Gift to the postcard collection of The Museum of the San Fernando Valley from Gary Fredburg 2007

We thought that in a week of temperatures well over 100 degrees, that the Museum Community might find it interesting to read a little about the Valley's largest manufacturing employer - Budweiser.
The postcard's caption reads: "The new home of Budweiser, King of Beers, is on a 65 acre site in the San Fernando Valley. The brewery is built to duplicated every phase of the brewing process at St. Louis. Capacity is over 1,000,000 barrels annually."

According to popular belief in the San Fernando Valley, the huge Anheuser-Busch brewery in Van Nuys is intentionally, slightly smaller than the company's facility in Saint Louis. No doubt those loyal folks at Budweiser felt that the St. Louis Cardinals would never fall to a Los Angeles baseball team either.
In 2007, the Anheuser-Busch plant in the Valley employs over 900 workers.