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Thursday, November 4, 2010

ANOTHER AMAZING VISCOM CONCEPT FOR THE MUSEUM

2010   THE YEAR OF VALLEY ADVENTURES


The VISCOM Center is located in the Art Department of California State University Northridge, and many of its “Core” members are from the Art Department areas of Visual Communication that includes Graphic Design, Animation, Photography and Illustration. 

Here a VISCOM student presents small folded invitations to join one of The Museum's walking tours. Like an intriguing note passed to you when you were a kid in school, the little packet opens to reveal "Tour Lights" on one side and contact information about The Museum on the other.  These concepts came from Student number 2.
 
VISCOM students were challenged to meet realistic printing budgets for our emerging Museum.

 
The VISCOM students responded to impassioned statements by Michael Stevens, Vice President for Museum Development, and Jerry Fecht, President of The Museum about our goals to "Educate, Engage, and Inspire San Fernando Valley residents and visitors about our amazing historic heritage - and the value of exploring our communities. (click on this image to enlarge)


The actual size of this folded message is about 2/3rds of your drivers license. It can be folded to present the logo of The Museum of the San Fernando Valley or the walking tour message.


Click on the above message to enlarge it. Let us know your thoughts about these students' efforts on behalf of their-and-your Museum.   1 (818) 347-9665

CSUN CENTER FOR VISUAL COMMUNICATIONS HELPING YOUR MUSEUM

2010   THE YEAR OF VALLEY ADVENTURES

The 2,000,000 residents of the San Fernando Valley come in all shapes, sizes, ethnic origins, occupations and age groups. Students in California State University Northridge's VISCOM Center were recently challenged to create concept brochures to capture the attention of three of these demographic variations: youth, older adults and energetic people who should know about The Museum's walking tours and special talks in historic places.
In the next few days, some of the work of the exceptional students in the University's Center for Visual Communication (VISCOM) will be featured on this blog for your enjoyment. Students will be identified only number a code number. We start with Student number 4.

 The images used in this outstanding student project were drawn from this blog. (click on images to enlarge them.) 

 Color selections reflect the student's response to the age group that he or she was working to reach.


Wednesday, November 3, 2010

CHI CHI CHI FRATERNITY AT PIERCE COLLEGE 1962 - 1963

2010  THE YEAR OF VALLEY ADVENTURES 
 
     The photo scrapbooks of Chi Chi Chi fraternity at LA Pierce College gives us a great opportunity to peek into San Fernando Valley student life at the onset of the 1960s. Many of the young men and women seen in these pictures were soon to leave carefree lives for war in Southeast Asia.
 A Chi Chi Chi (XXX) fraternity exchange with the Kappa Sorority in 1963 - Archives of The Museum of the San Fernando Valley. Refer to Photo 1904 - click to enlarge

 An "exchange" was a party between two organizations. They were an important way of meeting new friends and sometimes future husbands and wives. Refer to Photo 1904 - click to enlarge


Pledges (uninitiated members) were expected to put on elaborate parties as part of their admission to the fraternity as full members. The photo above was a pledge party of the XXX Fraternity in the Spring of 1963. Refer to photo 1906  - click on image to enlarge.

During their time as pledges, unity was stressed in many ways. One important event was called "Turn-About Day/Night" in which future members got to the run the fraternity for the day. Here Tri Chi pledges "kick back" while active members did house chores.
Archives of The Museum of the San Fernando Valley - refer to photo 1903 (click to enlarge)

REMEMBER WHEN PIERCE COLLEGE HAD "WISKERINO" CONTESTS.

2010  THE YEAR OF VALLEY ADVENTURES


"WHISKERINEO CONTESTANT Larry Tunison (right) trims the beard of protesting Gary Jacobs with the assistance of Bill Chapman. Actress Katherine Crawford will help judge the contest next Wednesday at noon."  (click on image to enlarge)

1962 newspaper clipping, found in a Tri Chi Fraternity scrapbook, loaned to the Archives of The Museum of the San Fernando Valley by Linda Burroughs 2010. Tri Chi (XXX) was a once popular fraternity at Los Angeles Pierce College.

WESTBERG CELLARS - THE OFFICIAL WINE SPONSOR OF THE MUSEUM OF THE SAN FERNANDO VALLEY

2010  THE YEAR OF VALLEY ADVENTURES

       Tom Westberg and his wife Peggy own a terrific winery just outside of Paso Robles, California. Westberg Cellars is the wine sponsor of The Museum of the San Fernando Valley. 
Tom Westberg, pictured at left, was raised in the San Fernando Valley. He attended Notre Dame High School in Sherman Oaks. Westberg is a 1963 graduate of Los Angeles Pierce College, and holds a Bachelor of Arts degree from California State University Northridge.

Westberg Cellars           (805) 238-9321
3180 Willow Creek Rd.        Paso Robles, CA 93446


Westberg Cellars wines are served exclusively at the adult events of The Museum of the San Fernando Valley.

DANTON BURROUGHS PHOTOS

2010   THE YEAR OF VALLEY ADVENTURES

Thanks to the Burroughs family, here are three photographs of Danton Burroughs collector of historic artifacts and supporter of San Fernando Valley history.
 Danton Burroughs shortly before his untimely death. Archives of The Museum of the San Fernando Valley - gift of Linda Burroughs 2010. Photo number 1902.

The grandson of Edgar Rice Burroughs (the 5th most published author in human history) was Danton Burroughs.  This picture was taken shortly after Danton graduated from Los Angeles Pierce College.
Photo number 1901.
 High school graduation photograph of Danton Burroughs. Archive photo 1900 - the Museum of the San Fernando Valley 2010. (click on image to enlarge).

John Coleman Burroughs, accomplished American artist and illustrator with his sons Danton and John. John Coleman Burroughs illustrated many of his father's Tarzan books. Photo 1899.